Park Regis


Park Regis Birmingham, the Park Regis brand’s first venture into Europe, is a four star luxury hotel which boasts panoramic views from its sky high event space, as well as boutique rooms and state-of-the-art gym facilities. The hotel also offers fine dining courtesy of its 1565 Restaurant & Bar, and rejuvenating treatments at Shakina Dry Urban Spa.

The Big R manages content and community across Facebook, Instagram and Twitter for The Park Regis Birmingham and sister accounts Shakina Spa and 1565 Bar & Terrance. The team captures the heart of the hotel through stunning imagery of their facilities.


1565 Restaurant & Bar


The Big R created a stand-alone status for the hotel’s 1565 Restaurant & Bar, ensuring it was promoted to a local audience, separate to the guests visiting it as part of their stay at Park Regis Birmingham.

Through targeted interaction, blogger collaborations and bespoke content, we gave 1565 an identity in the city.